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Most Important Social Media Sites for Teens

Thursday, October 24th, 2013 Leave a comment

As you can see from the chart below, Twitter has recently overtaken Facebook as the most important social media network for teens.

HuffPost-TEENS-FACEBOOK-900

From The Huffington Post:

Facebook’s popularity among teen users has been on a steady slide, with many complaining that its size, privacy risks and tendency to incite drama has made it a “social burden.” Just 23 percent of teens now deem Facebook the most important site, down from 42 percent from a year ago, according to Piper Jaffray’s survey. Facebook is tied with Instagram — a social network a third its age, with a tenth as many users — as the second most important social media service among teens. Twitter came out as number one.

The survey, which polled 8,650 teens, looks bad for Facebook, but it’s not all good news for Twitter: Its popularity among teens has actually dropped 4 percent since the spring. And while Facebook might be less likeable to teens, there’s evidence they’re still using it more than any other social network. A quarter of teen social media users are on Twitter, 94 percent have Facebook profiles and 11 percent have Instagram accounts, according to Pew’s 2013 report. Also, remember, Facebook owns Instagram.